WHO WE AREOur Story
LET'S JUST HAVE FUNThe Mubi Story:
Little bites of care
A small but mighty team of food experts from Germany — crafting snacks that are as good for little bodies as they are fun to eat.
We are passionate food enthusiasts with an unstoppable love for developing and marketing extraordinary products. For years, we have been creating premium baby and toddler snacks for both domestic and international markets always with a clear focus on quality, responsibility, and real nutritional value.
Our mission is simple: to give parents a smarter, healthier alternative to conventional snacks, so that nourishing little ones on the go becomes as easy as it is enjoyable.
mubino accompanies children from their very first bite all the way through toddlerhood with a diverse, high-quality product range that turns snack time into a small adventure.
OUR VALUES
We think innovatively
As trend scouts, we identify tomorrow’s snacks before they go mainstream.
We act
sustainably
Responsibility is not a choice for us — it is a fundamental attitude reflected in everything we do.
We love great snacks
Pleasure from first taste to lasting effect. Our products taste great, bring joy, and nourish the body.
We build trust
Transparency is at the heart of our recipes. We choose honest, high-quality ingredients so parents never have to second-guess what’s inside.
HOW WE WORKHow We Create Meaningful Snacks
We think from the outside in. What trends are shaping the world of baby and toddler snacking? What do health-conscious parents in Germany and globally truly need? Where are the gaps in today’s retail assortment?
These questions drive everything we do. From these insights, we develop holistic snack concepts designed to give parents the confidence and quality they need to make more mindful choices for their children.
Global Standards
IFS Food and organic-certified production with the highest hygiene standards.
Pure & Untouched
High grade of automatization within our strictly controlled production facilities.
Fully Audited
Continuous, unannounced checks for absolute safety.
Made in Germany under the highest quality standards.
Carefully selected ingredients for your little ones.
Quality you can trust,
crafted with care.
Malte Benesch
Dear Parents,
As a father and as CEO of jollyfood, I know there’s hardly a decision you scrutinize as closely as what you feed your child. That’s exactly why we created mubino not as just another brand on the shelf, but as a promise.
Every recipe is developed with a small, experienced team from the baby food industry that has spent years doing nothing but understanding what little bodies truly need. We use only certified organic ingredients, consistently avoid added sugar, artificial flavors, and preservatives and produce every batch in our own strictly controlled facilities in Germany.
To us, innovation doesn’t mean chasing the next flashy trend. It means getting a little better every day in the ingredients we choose, in the safety of our production, in the honesty of our labels. What’s on the label is what’s inside. Nothing more, nothing less.
When you place mubino in your child’s hands, you’re giving them something I would give my own child. You have my word on that.
Malte Benesch
CEO, jollyfood GmbH – mubino
Welcome to the Mubi Family
Vor dem Celler Tor 49,
D-31303 Burgdorf, Germany
mubino by jollyfood GmbH
Vor dem Celler Tor 49,
D-31303 Burgdorf, Germany
Tel: +49 51 3688013
Mail: mubi@mubino.de